Out of Home & Print
Build brand awareness and drive consumers to engage more deeply
The power of tangibility to captivate consumers
The extended engagement duration and tangible experience of Print advertising make your message stand out, while Out of Home ads drive mass awareness, encouraging viewers to take action. Our proprietary OOH platform and our 20-year track record of delivering impactful and customized magazine, newspaper, and mass and local media packages using premium positioning and discounted media rates have driven success for all types of clients across multiple verticals.
Proprietary OOH tech
BMG360 has a proprietary Out of Home (OOH) platform with access to 100% of the available inventory in the US marketplace, regardless of the ownership group.
Efficiency with OOH
Drive mass awareness for D2C, B2B, and Drive-to-Retail efforts at the lowest CPM versus other mass broadcast channels, both locally and nationally.
Intelligent OOH geo-targeting and attribution
Reach a specific geographical market, like place-based and/or mobile transit. Measure performance with custom URLs, SMS, QR code, or direct calls.
Eye-catching OOH Formats
Hyper-targeted, place-based advertising across a multitude of mediums, including standard and digital billboards, posters, transit, and other location-based options.
Multi-channel success
Print and OOH campaigns can bolster digital advertising results. While digital campaigns cost less, print media is extremely effective in getting a consumer to take action. Implementing both in an advertising campaign can lead to higher response and conversion rates.
Testing and optimization
Understand the impact of OOH and Print with overall lift analyses and control/test market comparisons.
High audience engagement
Print publication subscribers made a conscious decision to subscribe and read, leading to a higher focus and engagement with the stories inside, including your brand’s.
Direct publisher relationships
Relationships drive success in this channel and our deep and longstanding direct relationships with all major publishers and media-holding companies let you take advantage of optimal print and digital offerings.
Best-in-class discounted rates
Our strategies and tactics for securing premium media inventory at deeply discounted rates have proven to be best in class.
We’re here to help you grow your business.
Whether you have something specific in mind or just want to learn more about our services, we’d love to hear from you.